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Free SEO Tool · Live URL scan · AI summary

Free SEO Audit Tool

Scan a live public page and see what is helping or hurting its SEO. This free SEO audit tool checks on-page SEO, technical basics, content quality, links, media, keyword usage and quick-win fixes.

No sign-up needed Scans one public URL Shows priority fixes Includes AI game plan

Run a live SEO audit

Enter a public page URL and optional target keyword. The scanner fetches the page, reads its SEO signals, scores the page and generates clear fixes.

Live scanner

Free SEO Audit Tool

Enter a page URL and (optionally) your target keyword. We’ll scan key on-page SEO signals and show you what to fix first – plus an AI-powered game plan.

Works best on publicly accessible pages. Some websites block automated fetch requests, so use a live page that allows normal crawlers and preview tools.

What this SEO audit tool checks

A useful SEO audit should not only say “good” or “bad”. It should show what matters, why it matters, and what to do next. This tool organises the audit into four areas so you can fix pages faster.

T

Meta & SERP basics

Checks whether the title tag, meta description and H1 are present, readable and aligned with the page topic.

  • Title length and clarity
  • Description length and click appeal
  • Single clear H1 heading
C

Content & keywords

Reviews content depth, sentence length and target keyword usage so you can avoid thin or over-optimised pages.

  • Word count and crawlable text
  • Readability signals
  • Natural keyword coverage
L

Links & media

Looks at internal links, external links, image alt text and heading structure to support both users and crawlers.

  • Internal linking depth
  • Image alt text coverage
  • Scannable headings

Technical SEO basics

Checks the simple technical signals that can limit visibility if they are missing or set up incorrectly.

  • HTTPS
  • Viewport meta tag
  • Canonical tag
  • Schema and Open Graph tags
AI

AI-powered SEO game plan

After the audit, the tool sends a compact summary to an AI analysis worker. The AI game plan turns scores and findings into a practical list of next steps, written for a small business owner or marketing team.

How to use the SEO audit results

Do not chase a perfect score just for the number. Use the report to decide what should be fixed first, what can wait, and what needs human judgement.

Scan the right URL

Use the exact page you want to improve, not only the homepage. Service pages, landing pages and blog posts often have different SEO problems.

Add a target keyword

Add the main search phrase when you know it. The keyword check helps you see whether the topic is visible in the body copy.

Fix the lowest scores first

Start with missing titles, descriptions, H1s, thin content, blocked pages and poor internal linking before smaller refinements.

Re-test after changes

After updating the page, run the SEO audit again and compare the new score, quick fixes and AI summary.

What to improve after the audit

The best SEO improvements usually make the page clearer for visitors first. Search engines then have a better page to crawl, understand and rank.

  • Rewrite vague title tags so they explain the page and include the core topic.
  • Improve meta descriptions so they give users a reason to click from search results.
  • Use one clear H1 and break the page into useful H2 and H3 sections.
  • Add examples, proof, FAQs, use cases and next steps where the content feels thin.
  • Link to related service pages, tools, guides and contact pages with descriptive anchor text.
  • Add descriptive alt text to meaningful images and leave decorative images clean.
  • Check that the page is indexable, canonicalised correctly and served on HTTPS.
  • Add relevant schema where it matches the real content on the page.
  • Make the opening section answer the search intent quickly.
  • Update old pages when offers, services, pricing or advice have changed.

Who this free SEO audit tool is for

Use it when you need a quick, practical page-level SEO check without opening multiple tools or manually inspecting the source code.

Business owners

Check whether your most important service pages have the basics needed to compete in organic search.

Marketing teams

Use the score and quick fixes to create a simple optimisation task list before publishing or updating a page.

Agencies and freelancers

Run a fast first-pass review before deeper keyword research, content planning, technical checks or reporting.

Want us to fix the issues for you?

Send us the page you audited and we can help you improve the content, structure, technical basics and conversion path.

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Free SEO Audit Tool FAQs

Does this tool replace a full technical SEO audit?

No. It is a fast page-level scanner. A full technical SEO audit can include crawl depth, index coverage, redirects, Core Web Vitals, log files, backlinks, duplicate content and site architecture.

Why can some URLs not be scanned?

Some websites block automated requests, restrict cross-origin fetches, require JavaScript rendering or protect pages behind security rules. Try another public page or check whether the site blocks preview tools and bots.

What is a good SEO audit score?

A score above 80 usually means the basic page signals are in good shape. A lower score means the page likely needs clearer metadata, stronger content, better links or technical cleanup.

Should I optimise every page for one keyword?

Important pages should have a clear search intent and primary topic. That does not mean repeating one phrase unnaturally. Use related terms, helpful sections and natural language.

Can this tool guarantee Google rankings?

No. Rankings depend on search intent, competition, content usefulness, authority, technical health and many other factors. The tool helps you find fixable issues that can improve the page’s SEO foundation.

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